How IT Trust works
Helping you achieve GDPR compliance, quickly and easily
Finds all tracking technologies
A key point in the GDPR legislation is that you must be fully aware of all tracking technology on your website, and know what user data you share with third parties and where this data is sent. It is therefore essential that you find and account for all tracking technology on your website.
IT Trust makes this easy for you. We scan your website for the 10 known tracking technologies, as follows, including those behind your log-in system:
- HTTP cookies
- HTML5 Local Storage 1st party cookies
- HTML5 Local Storage 3rd party cookies
- Silverlight Isolated Storage
- Flash Local Shared Object
- Web beacons
- Ultrasound beacons
- Pixel tags
Monthly Scan and report
The world is not static and it is the same with tracking technology. New technology surfaces and the old disappears. On average, more than 30% of all cookies and tracking technology change each month. Therefore, a key requirement of the EU regulations is to ensure you are fully up to date regarding all cookies and trackers on your website.
IT Trust’s comprehensive monthly report lets you know:
- how many new cookies are on your website
- how many have disappeared or been removed
- where on your website new cookies have been placed
- where in your website code new cookies have been placed
- the source of cookies and trackers on your website
- the information your website is sharing with third parties and where it is being sent
As a website owner, this information enables you (or your web agency) to determine whether the cookies and trackers are a necessary requirement for running your business, and/or your website, or whether they can be removed. It also allows you to identify whether a DPIA (Data Protection Impact Assessment) is required and, if so, provides essential information to incorporate within your DPIA. What is a DPIA?
Cookie consent banner
Obtaining user consent before tracking technologies are enabled is a key requirement of GDPR. IT Trust supports the requirement of 'prior consent' by withholding all types of cookies and trackers until the website visitor has consented to their use (by simply clicking on IT Trust’s pop-up cookie consent banner).
You can also choose to offer ‘multi-level consent’, where the user is able to choose which types of cookies they would like to block, putting ultimate control in the hands of the user and encouraging trust in your brand.
Cookie consent logging
Under GDPR, you may be required to show proof that all users being tracked and profiled have given their consent to this.
IT TRUST registers and logs all consents, so that you can access proof of consent in the event of an audit.
Safety and security is high on our agenda, so all consents are transmitted through a secure SSL connection and encrypted for storage.
Withdrawal of consent
The ability for users to change their mind and withdraw their consent is an important part of GDPR. And it should be as easy to withdraw consent as it was to give.
In other words, if you clicked on a banner to give consent, you should also be able to just click on a banner to withdraw your consent.
IT Trust makes this happen. Again, if chosen, IT Trust’s multi-level system of consent offers the user choice.
This means, for instance, that the user can choose to opt out of statistics-gathering cookies while allowing marketing cookies to remain.
As a ‘dynamic’ page, it also automatically shows the user's current consent position and offers the user the option to change or withdraw a consent.